I became interested in the Midi brand a bit by chance when I came across it at a watchmaker with a contagious passion. 
He seemed quite a fan of the brand and described it to me with passion. So I let myself be charmed by this model and it did me a lot of good because I find it really successful. 
The Mido brand is not necessarily widespread and I must admit that it is a little pleasure to have it on my wrist because it does not leave you indifferent. 
The finishes are neat and the two bracelets that I have (canvas and steel in addition) are of a rather stunning quality considering the placement of Mido. 
The GMT complication is also a nice little extra. 
Regarding its dial, it varies according to the light, ranging from black to navy blue. 
You will have understood that I am crazy about it!!

Mido's know-how

The Mido brand was created in 1918 by Georges Schaeren in Solothurn, Switzerland. Its name is derived from the Spanish expression "Yo mido", which means "I measure" (implied: the passing of time). This expression reflects the brand's commitment Mido to provide robust, precise and reliable watches with excellent value for money. The brand is known for placing architecture at the heart of its design and for imbuing these creations with lines inspired by great monuments of the world.
It then opened up to the thriving automobile market by manufacturing grille-shaped watches for various major brands such as Bugatti, Buick, Excelsior, Peugeot and Chevrolet. The range includes watches like the<a href="https://www.dialicious.com/en/mido/commander"> Mido Commander</a>, the<a href="https://www.dialicious.com/en/mido/baroncelli_heritage"> Mido Baroncelli Heritage</a>, the<a href="https://www.dialicious.com/en/mido/ocean_star"> Mido Ocean Star</a>, the <a href="https://www.dialicious.com/en/mido/multifort_tv_big_date">Mido Multifort TV Big Date</a> and Mido Belluna.
<h2 dir="ltr">How much does a Mido watch cost?</h2>
The prices of new Mido watches sold on the brand's website are in-between &euro; 740 and &euro; 2,990 depending on the models and finishes. As an example, count &euro; 1,170 for one<a href="https://www.dialicious.com/en/mido/multifort_tv_big_date"> Mido Multifort TV Big Date</a> and &euro; 1,430 for one<a href="https://www.dialicious.com/en/mido/ocean_star_decompression_timer_1961"> Mido Ocean Star Decompression Worldtimer 1961</a>.
Present on a worldwide basis, the brand Mido is today based in Le Locle in the Swiss Jura. It is owned by the Swatch Group and produces around 115,000 watches per year, all models combined, and is part of the&nbsp;<a href="https://www.dialicious.com/en/top/the_best_swiss_watch_brands">Ranking of the most popular Swiss watch brands</a>. To choose a Mido that best suits you, Dialicious owners' reviews are a valuable resource for evaluating each of the different models through real owners experience.
(Updated October 2024)

La marque SYE [Start Your Engine] a &eacute;t&eacute; cr&eacute;&eacute;e en 2020 par Arnaud Pezeron &agrave; c&ocirc;t&eacute; de Paris en France. La marque inaugure le Sport Tailoring au poignet. Elle propose des montres sport-chic de caract&egrave;re, fiables, ludiques et abordables inspir&eacute;es de l'univers de la m&eacute;canique auto-moto. La gamme comprend deux mod&egrave;les distincts, la <a href="https://www.dialicious.com/sye/mot1on_automatic_24">SYE MOT1ON Automatic 24 </a>et la <a href="https://www.dialicious.com/sye/mot1on_chronograph">SYE MOT1ON Chronograph</a>.
Cette marque embarque une innovation sur le changement du bracelet disponible en acier ou en cuir. La montre n'offre aucun espace entre le bracelet et la boite d&ucirc; &agrave; l&rsquo;absence de cornes, ce qui am&eacute;liore son confort et sa portabilit&eacute;.
<h2 class="p1">Combien co&ucirc;te une montre&nbsp;SYE&nbsp;?</h2>
La gamme SYE comporte deux mod&egrave;les disponibles sur le site de la marque : La SYE MOT1ON Automatic 24 est propos&eacute;e &agrave; partir de 750&euro;. La SYE MOT1ON Chronograph est propos&eacute;e &agrave; partir de 599 &euro;.
SYE est ind&eacute;pendante et produit plusieurs centaines montres par an tous mod&egrave;les confondus. Pour choisir une SYE qui vous correspond le mieux, les avis clients Dialicious sont une pr&eacute;cieuse ressource pour &eacute;valuer chacun des diff&eacute;rents mod&egrave;les &agrave; travers l'exp&eacute;rience r&eacute;elle des clients.
Consultez le <a href="https://www.dialicious.com/top/les_meilleures_marques_de_montres_francaises">Classement des meilleures marques de montres fran&ccedil;aises</a> dont SYE fait partie.
(Mise &agrave; jour Novembre 2023)

The brand SYE [Start Your Engine] was created in 2020 by Arnaud Pezeron near Paris in France. The brand is introducing Sport Tailoring on the wrist. It offers sporty-chic watches with character, reliability, fun and affordability inspired by the world of car and motorcycle mechanics. The range includes two distinct models, the<a href="https://www.dialicious.com/en/sye/mot1on_automatic_24"> SYE MOT1ON Automatic 24</a> and the<a href="https://www.dialicious.com/en/sye/mot1on_chronograph"> SYE MOT1ON Chronograph</a>.
This brand has an innovation in changing the bracelet available in steel or leather. The watch offers no space between the bracelet and the case due to the absence of lugs, which improves its comfort and portability.
<h2 dir="ltr">How much does a SYE watch cost?</h2>
The SYE range includes two models available on the brand's website: The SYE MOT1ON Automatic 24 is offered from &euro; 750. The SYE MOT1ON Chronograph is offered from &euro; 599.
SYE is independent and produces several hundred watches per year, all models combined. To choose an SYE that best suits you, the Dialicious owners' reviews are a valuable resource for evaluating each of the different models through real customer experience.
Check out the&nbsp;<a href="https://www.dialicious.com/en/top/the_best_french_watch_brands">Ranking of the best French watch brands</a>, including SYE.
(Updated November 2023)

Mido Ocean Star GMT Owner Review : Timeless, singular and humble

Mido's know-how