Blancpain - History, Models and Owners' Reviews

Founded in 1735 by Jehan-Jacques Blancpain in the village of Villeret, Blancpain is recognized as the oldest watch brand in the world. From its humble beginnings in the family workshop, the brand has spanned the centuries, preserving its heritage while constantly innovating in the art of watchmaking.

History and Evolution

Jehan-Jacques Blancpain established his workshop on the first floor of his house in Villeret, thus laying the foundations of a family business that would last for nearly two centuries. Over the generations, Blancpain has evolved, moving from a artisanal production to more industrial methods in the 19th century, while maintaining a commitment to quality and innovation.

In the 1950s, under the direction of Jean-Jacques Fiechter, the brand made history with the launch of the Blancpain Fifty Fathoms in 1953, considered one of the first modern diving watches. This iconic model has been adopted by naval forces around the world and by diving pioneers such as Jacques-Yves Cousteau. The Fifty Fathoms has set standards for diving watches, particularly in terms of water resistance, readability and robustness.

Iconic Collections

Blancpain offers several collections that reflect its know-how and heritage:

Fifty Fathoms : This emblematic collection, born in 1953, embodies Blancpain's commitment to the underwater world. Fifty Fathoms models are recognized for their robustness, exceptional waterproofing and optimal readability, meeting the requirements of professional divers.

Villeret : Named in homage to the brand's native village, the Villeret collection represents the essence of classic elegance according to Blancpain. These watches are distinguished by their clean lines, simple dials and refined watch complications, such as moon phases and complete calendars.

Métiers d'Art : This collection highlights Blancpain's artisanal know-how, with watches adorned with engravings, enamel and other traditional decorative techniques, making each piece a unique work of art.

Commitment to Innovation

While honoring its rich heritage, Blancpain has never stopped innovating. The brand has introduced major technical advances, particularly in the development of complex movements and new complications. Additionally, Blancpain has pioneered the use of modern materials, such as ceramic, to improve the durability and aesthetics of its watches. For example, the Bathyscaphe collection presents ceramic models, combining tradition and modernity.

Commitment to Ocean Preservation

Faithful to its maritime heritage, Blancpain is actively investing in the preservation of the oceans. Through the initiative Blancpain Ocean Commitment, the brand supports scientific expeditions, conservation projects and awareness programs aimed at protecting marine ecosystems. This commitment reflects Blancpain's conviction that luxury watchmaking can play a positive role in protecting the environment.

Conclusion

With a rich history spanning nearly three centuries, Blancpain embodies Swiss watchmaking excellence. Its dedication to innovation, respect for traditions and commitment to preservation of the oceans make the brand an essential pillar in the world of luxury watchmaking. To own a Blancpain watch is to own a piece of history, a testimony to artisanal know-how and an expression of timeless style.

Blancpain is part of the Swatch Group like other prestigious brands such as Breguet or Glashütte Original.

Get inspired by Dialicious owners' reviews to find the Blancpain that suits you.

(Updated February 2025)