Farer - History, Models and Owners' Reviews

Farer is a British watch brand created in 2015, which quickly distinguished itself with its colorfully designed and high-quality watches, standing out from similar offerings from more established brands. Based in London, the brand designs its watches in England, while assembly is carried out in Switzerland, thus guaranteeing the "Swiss Made" label and impeccable quality.

Origins and Philosophy

The name "Farer" is derived from the terms “seafarer” (navigator) or “wayfarer” (traveler), reflecting the spirit of adventure and exploration that permeates the brand. This philosophy is manifested in the choice of the names of their models, often inspired by famous explorers, emblematic ships or mythical places. For example, watches bear the names of George Mallory, Amy Johnson or even HMS Beagle.

Design and Aesthetics

Farer is known for her bold approach to design, mixing vintage elements from the 1960s and 1970s to a contemporary aesthetic. The watches are characterized by brightly colored dials and careful details, offering particular depth and brilliance depending on the light. Cases often feature classic shapes with modern finishes, and the brand pays close attention to textures and finishes to create unique and attractive pieces.

Iconic Collections and Models

Since its inception, Farer has expanded its range to include various collections, each reflecting the brand's commitment to innovation and craftsmanship.

Automatic watches : Farer's first automatic watches, launched in 2016, were equipped with pure bronze crowns that patina over time, adding a unique touch to each piece.

GMT and Diving watches : In 2017, the brand introduced GMT models and diving watches (Aqua Compressor), expanding its offering for modern adventurers.

Chronograph watches : Farer has also developed a range of chronographs, some models of which pay homage to British land speed record holders such as Ernest Eldridge and John Cobb.

World Timer watches : The World Timer collection, with models like the Roché II, allows travelers to know the time in 24 cities simultaneously thanks to a rotating bezel and a 24-hour disc.

Movements and Manufacturing

Farer favors the use of high-quality Swiss movements, notably ETA and Sellita calibers, known for their reliability and precision. For example, the Farer Roché II model is equipped with a Sellita SW330-1 'Elaboré' automatic movement, offering a power reserve of approximately 50 hours.

The watches are designed in London and assembled by hand in Switzerland, guaranteeing manufacturing quality that meets standards "Swiss Made". This combination of British design and Swiss know-how allows Farer to offer watches combining careful aesthetics and technical performance.

Commitment to Adventure

The spirit of adventure is at the heart of Farer's identity. The collections carry names of explorers, ships and iconic places, reflecting a passion for travel and discovery. This theme is also reflected in the designs, with watches designed to be reliable companions on various adventures, whether it be world travel or underwater exploration.

Conclusion

In less than a decade, Farer has established herself as an innovative British watch brand, offering watches with a distinctive design and impeccable quality. By combining a bold aesthetic, high-quality materials and Swiss manufacturing, Farer continues to appeal to watch enthusiasts looking for unique pieces reflecting a spirit of adventure and exploration.

Have a look the Dialicious owners’ reviews to find the Farer that suits you.

(Updated February 2025)