Why customers love Rolex?

Why do we love our Rolex rather than another watch brand? There are undoubtedly as many different reasons to love your Rolex as there are Rolex models that have been sold! To help you find the Rolex that suits you, Dialicious invites you to take inspiration from reviews of authentic owners who own at least one Rolex. The most recent reviews are presented first and you can also sort them by rating, number of views, interest from the Dialicious community or alphabetically.

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216 reviews on Rolex

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5

64

The quintessence of Rolex!

4.3

Ah Rolex, a brand as much maligned as it is adored, but what is certain is that it does not leave one indifferent. It is a brand whose aficionados can take on several faces. First, there are people for whom having a Rolex is an achievement, the sign of professional success linked to the notion of money. Then, there are those who are starting out, who begin to wander in the meanders of watchmaking, and who without realizing it see their subconscious penetrated by Rolex witchcraft. And then there are the enthusiasts, who after long moments of investigation discover in the brand the history of human conquests but also an undeniable accuracy of execution. And finally there are the detractors, those who fight relentlessly against this immeasurable supremacy erected by the wizards of marketing, and who frankly do not understand why such banal watches unleash so much passion. If I am honest, I must admit that at one time or another I had to be a bit of all of these at once, sometimes perhaps at the same time, and there is a chance that this will continue to evolve in the future. In short, let's not philosophize any longer, Dialicious is the platform for real customer reviews so I will give mine on my Rolex Oyster Perpetual 41mm blue sunray dial. Personally, I have always loved the brand and today I am one of those who recognize its timeless models, a source of inspiration, and made with great rigor. Even if in the meantime I have chosen to acquire other models, I knew that one day I would have the brand with the crown in my collection. It is with this state of mind that I set out in search of an Oyster Perpetual blue dial in 41mm. Why an OP? Because it is the essence of Rolex, an extremely simple and effective watch, whose shape and bracelet have inspired hundreds of models and which therefore finds itself drowned in the mass. It could have written anything on the dial: Omega, Seiko, Citizen or even any microbrand. When I brought it home, they told me: "I don't understand how you can spend so much money and be so passionate about such a banal watch." Well, precisely for this reason, because apart from a trained eye, no one will recognize it. Even if I wanted it, I am one of those who refuse to pay more than necessary and I don't buy my watches second-hand. I wanted my OP, but I wasn't ready to buy it 20% more than the retail price. Even if we have to be honest, the inaccessible side reinforces the desire... After having suffered several refusals (more or less polite) at different ADs, a friend accompanied me to see his. He is a good customer with more than ten watches purchased including 4 Rolexes. It was in May 2024, and even if the seller was polite, I did not have too many illusions. I continued to converse with him by checking in regularly. At the beginning of July, he offered me an OP 41 black dial that I refused: "Didn't you understand? I told you a BLUE". No problem! And finally 2 months later it arrived. Exactly! 2 weeks later I celebrated my 10th wedding anniversary and I took the opportunity to have it engraved for the occasion. I tried to glean some information on the conditions of my allocation. It is clear that the fact of being recommended worked in my favor. And apparently, 3 customers would have been served before me. I won't know more about the twists and turns of the waiting lists! Now that I have it, what do I think of it? I'll let you go see my other reviews to evaluate my points of comparison. But what I like in objects beyond the design is the quality of manufacture, the attention to detail. I pay the price but not just for style, I have to perceive all the meticulousness in the design and production. Even if the Rolex codes have been copied and recopied, I find it distinctive, particularly through the shape of the case, the bracelet and the case back. At first glance, you can confuse it, but this is no longer the case when you look at it in detail. Then what I love is its precision of execution. You can see that all the parts have been thought together to form a whole, and with surgical precision. It's a bit like with German cars, not always the most fun but my goodness it's well done! The details that particularly illustrate my feelings: the back and in particular the case/strap junction, the sensation of winding the crown which is both smooth and precise, the buckle clip which closes and the ROLEX letters engraved on the flange perfectly aligned with the railway. Once the crown is screwed in, I'm even lucky enough to have the logo aligned. Frankly, all this is fabulously well done. The only point that I don't like too much (but thinking about it I don't really see any other solution) is the gap between the bezel and the end-link of the bracelet. Ah this bracelet... I'm going to say something banal but seriously, the Oyster is a killer. Just the right width at the lugs and refinement at the buckle, incredible wearing comfort and a softness of the Oystersteel which heats up on contact with the skin. No really, it is incomparable. The sunburst of the dial makes it go from azure blue to dark blue, it is well accompanied by its thick circled indexes and the applied logo. At first I was not particularly a fan of the double batons at 3, 6 and 9 o'clock but in the end they remind you that it is not a Tsuyosa that you have on your wrist (without wanting to offend anyone). The bezel, the edges of the case and the bracelet are polished. I could have done without it on the sides of the case. But it makes a bit of shine that goes well with the indexes. Finally, it is true that the Oystersteel pulls slightly on the titanium and I find its color really cool. I was going to forget 2 points that disappointed me: when I unscrew the crown, I sometimes have to (not all the time) screw it back a quarter turn to release the crown spring. Since it is not permanent, it gives a mixed feeling. The second point is the spring noise of the buckle that I don't find very pleasant. I had it checked by my AD, from his point of view everything is normal. So obviously it's not serious but after what I said about my attachment to the quality of manufacture, it alters my general enthusiasm a little. To conclude, it may still be the novelty effect but I think that my OP will be on the podium of my most worn watches. So there you have it, whatever one thinks of the brand, one must objectively recognize the care taken in the design and production. Nothing has been sacrificed, everything has been thought out. I bought it for its simplicity and its quality of execution and I am not disappointed. If I were on the couch, I would call it "Surgical"!

2 days ago

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20

568

My Sea-Dweller is unique

4.3

14 years ago, I bought this Rolex Sea-Dweller 16600, thinking I was making a good choice. And after all these years, I am still convinced that it was. There is something special about this watch, it has also become unique with a leather strap that is the polar opposite of the original strap! But maybe it is simply the bond I have developed with it over time. Robust and discreet, in my eyes at least, I particularly appreciate its 40 mm case, which gives it a perfect balance. But in my opinion, what really sets it apart is the absence of a cyclops on the date. Some would say that it is a drawback, but personally, I find that it reinforces its charm. As for its weight (144 g), slightly higher than that of a Submariner, I feel it as a sign of solidity, but I can understand that others perceive it differently. Performance-wise, it has rarely disappointed me. With its caliber 3035 or 3135 - suddenly I have a doubt - it remains remarkably precise, even after all these years, but maybe I am not picky enough to notice small variations. I have only had one service in 14 years, which seems more than enough, but who knows, maybe I should be more vigilant? What I also like is the natural wear it has developed over time. Its tritium indexes have acquired a subtle patina, and the aluminum bezel shows some signs of use. Does this add to its character or is it simply a sign that it is aging? The Oyster bracelet has undoubtedly had its day, but I continue to maintain the magic of this watch with a top-notch custom-made crocodile leather strap - or alligator perhaps - from ABP Concept in Paris - besides, I should have chosen the hand-sewn one which has more charm. In a “blue-jean” color with white stitching, it transforms my SD by making it unique and more discreet… it gives it an extra soul! I could say that this watch is the best watchmaking decision I have ever made, but maybe that’s just my attachment talking. All I know is that it has followed me for all these years, and that it continues to move me day after day. Is it exceptional, or have I simply learned to love it? In any case, it is unique…

4 days ago

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9

1,149

A dream come true

4.4

Having been a watch enthusiast for over 2 years, I have gradually built up a collection (only composed of manufacture/COSC movements) in stages and by theme (diver, chronograph); gradually increasing my investments. Tag Heuer, Tudor, Breitling... The next step could only be - within my means - the famous brand with the crown. Without being a primary Rolex aficionado, I ended up measuring all the majesty of the brand by dint of researching it and gradually fell in love with the model that I own today. Far from being a confidential model, the "Wimbledon" in my eyes is the most beautiful version of the datejust, combining both elegance and sportiness. This version, purchased in an official store (the first, preferring to bet on financial considerations and customer service on the second hand) has the new Rolex caliber 3235 (RDM 70h), antimagnetic and shock-resistant as well as the Easylink comfort extension. All the latest Rolex innovations within reach of the wrist in short. The black Roman numerals circled in green appear to me as a true marvel whose color variances I never tire of contemplating according to the light projected on the slate-finish dial and sumptuously brushed in a circular manner. A real visual success. The choice of an Oyster configuration and a smooth bezel is motivated by personal aesthetic considerations, preferring the Jubilee on a GMT and not necessarily liking the mixture of metals for a fluted bezel. The watch is comfortable to wear, adaptable to all outfits. I regret however that the oysterlock clasp is a scratch magnet (but what clasp is not really?) and that visibility in the dark is average. Great buying experience. Deposit of 3 wishes in March 2k23 (The Wimbledon, the datejust with a mint green dial and a classic black OP). Waiting period announced as 10 to 12 months. Reminder in June 2K23 to offer me another alternative (DJ green sunray dial). I finally manage to get my first choice after discussion. Payment of a 30% deposit and delivery time announced as 3 to 6 months. 20 days later/early July 2K23, announcement that my watch is available and acquisition in the process. Lucky. My collection is growing in the most beautiful way! Next goal, a Japanese movement! The fact that I know the person who accompanied me throughout the process probably helped me (he was one of my former work-study students at Rolex, me who until very recently taught at the university). Looking forward to discussing this model at the watch event organized by "A la bon'heure du tic-tac" on 10/21/2023 at the Intercontinental Hotel in Lyon!

13 days ago

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9

398

The ugly duckling :/

3.9

THE unloved Rolex in its 116 900 version, the very one that broke the aesthetic and visual codes of all previous Air Kings when it was released in 2016 The Air King is both an incarnation and a paradox. The first because it is part of one of the oldest ranges of the brand with the crown. As far back as those who read me can remember, the vast majority of them will have always heard of the "Air" collection of which the "King" is the only survivor on the eve of its 80th spring. The second because it is a professional that in THIS version does not follow any of its codes; because it deviates from the sacrosanct principle of respect for elders, as it has been the unloved of aficionados since practically its birth, because it is often criticized, scolded without anyone being able to really say why and unfortunately, often wrongly... The height of precision according to Rolex standards, Oysclaps and Easy Link for practicality, total anamagnetism due to the soft iron cage that contains the 3131 manufacture caliber shared with the Millgauss, Rolex logo signed in its historic color and yellow crown enthroned on the dial, 3 6 9 hour markers applied and in 18k white gold, Mercedes hands and green lollipop second hand... From a technical point of view, everything is present, in compliance with the standards of the watchmaking locomotive. Some will say that the case is too thick and that the watch is very heavy. Let's not exaggerate. Others will say that the dial is too busy. I've seen worse. Finally, we will say that this watch does not deserve its status as "professional"? And if that was not its singularity? It is also regrettable in my humble opinion that THIS Air King was remodeled in 2023 to make it more conform to a mold that leaves no room for nonconformity at Rolex and which is the charm of watchmaking... Ultimately, a beautiful watch, ideal for starting out at Rolex as long as we keep in mind that we will always pay in the purchase price from them a part of history, a part of prestige...

13 days ago

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